For Immediate Release

LAVAL, QUEBEC. April 19, 2013. Pelican International's highly anticipated Premium line does not disappoint! Pelican International's new Premium line of kayaks are designed for paddlers who are willing to invest a little more in their kayak, but expect the same value that has become synonymous with the Pelican name

Now available in stores for the first time, Pelican's new Premium models offer:

Higher Performance Hulls

• Optimized for each kayak type to enhance performance, whether that is additional stability, tracking or speed

Premium Components and Features

• Feature the highest quality Pelican components
• Equipped with innovative, industry- leading features

New and Improved Materials

• New and improved polyethylene formulation, RAM-X™ Premium offers improved aesthetics and performance
• Special additive on the deck creates a premium, glossy finish
• Bolder, higher-end look

The Premium line's sit-in models include the Escape 100X and 120X and the Liberty 100X and 100X Angler. The sit-on tops include the Strike series, available in 100X, 100X Angler, 120X and 120X Angler Strike models.

Premium sit-in models

Escape 100X and 120X:

• Adjustable foot pegs
• Stern hinged quick lock hatch with storage pouch
• Cockpit table with day hatch and bottle holder
• Adjustable padded backrest with seat cushion
• Elastic bungee cords in bow and stern
• Knee pads

Liberty 100X

• Adjustable foot pegs
• Bow and stern quick-lock hatch with stern storage pouch
• Cockpit table with molded-in compartment day hatch and bottle holder
• Adjustable padded backrest with seat cushion
• Elastic bungee cord in bow
• Knee pads

Liberty 100X Angler

• Adjustable foot pegs
• Bow and stern quick-lock hatch with stern storage pouch
• Cockpit table with molded-in compartment day hatch and bottle holder
• Adjustable padded backrest with seat cushion
• Elastic bungee cord in bow
• Two flush mounted rod holders

Premium sit-on-top models

Strike 100X and 120X:

• Molded footrests
• Paddle tie-down
• Adjustable padded backrest and seat cushion
• Stern storage platform with bungee cords
• Front, rear and side carrying handles
• Six pad eyes

Strike 100X Angler and 120X Angler:

• Adjustable foot pegs
• Bow hinged quick-lock hatch
• Day hatch and storage bag
• Adjustable padded backrest and seat cushion
• Swivel rod holder
• Two flush mount rod holders

Get in on the fastest growing outdoor activity in the country!

According to the 2012 Outdoor Recreation Participation Report, over the past year, recreational kayaking showed the greatest increase in participation of all outdoor activities, with an impressive 27% increase from 2011 to 2012 and a 32% increase over the past 3 years!

The report also found that in 2011, the percentage of first-time participants in recreational kayaking was 19% and that the median age of first-time participants was 28. It's never too late to start paddling and whatever your age, size, ability level or budget, Pelican has a kayak for you!

Ready to get on the water, but not sure which kayak to choose? Pelican makes it easy with this brief introductory video: http://youtu.be/Dyn5ygGukgM . Watch it today and join the 1.4 million Americans who are already enjoying the country's fastest growing outdoor activity!

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About Pelican International

For over 40 years, Pelican International has been dedicated to ensuring that everyone who wants to paddle has the opportunity to get on the water. The company has made it their mission to provide a kayak for every size, taste, skill level and budget and in doing so, it has become the number one manufacturer of plastic boats in the world! As a company that promotes the enjoyment of the great outdoors, Pelican is firmly committed to protecting the environment. Its plant, located in Laval, Quebec, recycles 99.5% of the excess material produced in the manufacturing process to make new products and has installed specially designed ducts that redirect heated air from their moulding ovens to heat their production facility in the winter. Pelican also promotes safe boating, advising all passengers to wear a coast guard-approved personal flotation device at all times when aboard a boat. For more information, please visit www.pelicansport.com